Executive Vice President, Broadcast Media Director
At USIM, Liz oversees buying activities across all offices, ensuring successful implementation of client media strategies. Liz has solid relations with numerous local broadcast stations and cable networks across the country. She is results-focused, with 15-plus years of experience spanning multiple categories including retail, QSR, automotive, telecommunications, finance and beverages.
Liz has worked with Albertsons, Friendly’s, Guitar Center, Mazda, PetSmart and Pizza Hut and other well-known brands. She has facilitated media buying for Apple, Verizon, Toshiba and Porsche. Before working at USIM, she held senior buying positions at Zenith, KSL, Chiat Day and Foote, Cone & Belding.
Liz holds a degree in Marketing from Chaminade University in Honolulu.