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We blend cutting edge research and technology with ingenuity, human insights and creativity, delivered in a seamless experience for our clients. We call that The Art of Human Sense™.

USIM Named the 2021 Independent Media Agency of the Year by MediaPost


USIM is thrilled to announce it has been selected as the Independent Media Agency of the Year for 2021 by MediaPost. This is USIM’s second award in this category in three years.

USIM embraced the challenges of the past year during a pandemic and used it as an opportunity to reimagine and redefine unique partnerships at local, national, and global scale. USIM leveraged unique data solutions to provide clients with hyper-targeted data, resulting in a more effective and efficient media mix. Their proprietary tools and platforms were able to maximize spend for clients through a trying year for businesses.

MediaPost’s Agency of the Year Awards recognizes the businesses that were able to rise above and overcome challenges presented throughout the past year — acknowledging the companies, clients, suppliers, and executives that represented the best of class across the media and advertising community. The award was announced by MediaPost on Monday, November 29, 2021.

USIM was selected for this honor and acknowledgment based largely on their innovative approach to unlock data and apply it in ways that give clients a competitive advantage. In addition, the award recognizes USIM for their vision, innovations, unique partnerships, and industry leadership.

“As a media independent, we are honored to be recognized by MediaPost for our efforts in innovation,” said Russell Zingale, USIM, President Eastern Region. “We want to continue to be a pioneer in the industry and expand what data and analytics can do for our clients and agency partners.”

MediaPost Agency of the Year winners were announced across eight categories, which included Media, Independent, Creative, Executive, and Client Awards. USIM will be honored at the Agency of the Year awards in New York on January 26, 2022.

About USIM

As one of the fastest-growing independent media agencies, USIM delivers tangible results in a rapidly evolving technological and economic landscape. With a proven track record of strategic vision and omnichannel advertising solutions, clients exceed their business goals. USIM’s execution of blending cutting-edge research, results, and technology with human insight and creativity, provides the principal factors in driving The Art of Human Sense™. For more information, please visit 

About MediaPost

MediaPost is an integrated publishing and conference company whose mission is to provide a complete array of resources for media, marketing and advertising professionals. MediaPost is the holding company for the following entities:, 30+ industry conferences and events each year nationwide and in Europe, including the OMMA, Insider Summit, Marketing and Engage conference series, seven annual award shows, and a suite of 50+ industry-focused email newsletters & blogs.

For more information, please contact Carrie Ward, PR/Marketing for USIM at

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