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We blend cutting edge research and technology with ingenuity, human insights and creativity, delivered in a seamless experience for our clients. We call that The Art of Human Sense™.

2017 Travel Weekly Magellan Awards Winners Announced



LOS ANGELES Travel Weekly announced the winners of the 2017 Magellan Awards, including several awards for USIM, the fastest growing independent media agency and award-winning, New York-based creative agency Concept Farm. With entries from across the U.S. and around the world, the Magellan Award winners represent the best in the travel industry and salute the outstanding travel professionals behind it all. Together, USIM and Concept Farm were honored with four Gold awards and five Silvers for initiatives completed for the Aruba Tourism Authority. The agencies’ winning categories included Web Marketing / Advertising for Destinations, Overall Social Media and Destination Marketing Event, among others.

The Magellan Awards honor outstanding design, marketing and services in a broad range of industry segments including Hospitality, Travel Destinations, Cruise Lines, Online Travel Services, Airlines and Airports, Travel Agents and Agencies, Tour Operators and Ground Transportation.

“This year’s winners represent the most talented and creative people in not just the travel industry but of any industry,” said Arnie Weissmann, editor in chief of Travel Weekly. “They continue to raise the bar, to inspire travel and enhance the travel experience. Their work leaves a lasting impression on our expert judges and readers.”

“We are extremely proud of the work we do with the Aruba Tourism Authority and the collaboration and teamwork that Concept Farm and USIM enjoy.” added Russell Zingale, USIM’s President, Eastern Region. “The ultimate win is delivering best-in-class results to our clients – but it’s an honor to be recognized by Travel Weekly and the Magellan Awards for outstanding work in the travel / tourism industry.”

The Magellan Awards are judged and overseen by a one-of-a-kind panel of top travel professionals representing the best names and most accomplished leaders from the industry. In determining winners, entries do not compete with one another, instead, they are judged against a standard of excellence based on the long experience of Travel Weekly. To uphold this high standard of excellence, a category may have multiple winners or may have no winners at all.

For a complete list of silver and gold winners, please visit For more information regarding USIM’s Magellan win, visit or contact Chelsea Lancaster, PR/Marketing Manager, USIM, at (949) 668-6223 or Kathryn Noval, Travel Weekly.

About Travel Weekly
Through its portfolio of digital and print products and face-to-face events, Travel Weekly is the most influential provider of news, research, opinion and analysis to the North American travel trade marketplace. Travel Weekly is a division of Secaucus, New Jersey-based Northstar Travel Group, the largest travel business-to-business travel publisher in the world. For more information, visit

About USIM
USIM is the fastest growing independent media agency providing best-in-class integrated media solutions. Every day and with every challenge, USIM Practices the Art of Human Sense – blending cutting-edge research and technology with ingenuity, human insight and creativity, delivered in a seamless experience for its clients and agency partners. Founded by media pioneer Dennis Holt in 2004, USIM is headquartered in Los Angeles, has 22 offices throughout the United States and Canada, and was named MediaPost’s first-ever Programmatic Agency of the Year. For more information, visit

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