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Influencer Marketing in an Increasingly Remote World | USIM
Influencer Marketing in an Increasingly Remote World…
Influencer marketing is an impactful way for brands to reach their audience. USIM explains how it works and when to…
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Why First-Party Data is Your Most Important Asset for 2022
Why First-Party Data is Your Most Important…
Data – it’s all around us. It’s argued to have more value  in today’s organizations than cash. However, not all…
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USIM’s Guide to Facebook and Instagram Marketing Strategy & Best Practices
USIM’s Guide to Facebook and Instagram Marketing…
Social media has become an essential tool for marketing over the past two decades with a large emphasis placed on…
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Should You Bid on Your Branded Keywords?
Should You Bid on Your Branded Keywords?…
What are Branded Keywords in Paid Search A branded keyword is a search term that includes phrases used by potential…
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USIM’s Guide to TikTok Marketing Strategy & Best Practices
USIM’s Guide to TikTok Marketing Strategy &…
What is TikTok? Who uses the platform, how does it work, and how can you buy advertising on it? We’ll…
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USIM Perspectives: Understanding Identity Resolution
USIM Perspectives: Understanding Identity Resolution…
What Is Identity Resolution? Identity resolution is the process of attributing customer behavior and interactions across all touchpoints, platforms, or…
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How to Tell if Programmatic Advertising is Working
How to Tell if Programmatic Advertising is…
USIM explains how to tell if your programmatic advertising strategy is working well, or needs to be adjusted. Get the…
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What is Addressable TV & How to Buy it?
What is Addressable TV & How to…
Addressable TV is a newer form of television advertising that allows marketers to deliver ads to specific, desired households during…
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What are Core Web Vitals & Why Do They Matter for SEO?
What are Core Web Vitals & Why…
USIM explains what Core Web Vitals are, why they matter for SEO, how to find your scores, and how to…
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