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Honing the Necessary Skills to Become a Digital Specialist
Honing the Necessary Skills to Become a Digital Specialist
Honing the Necessary Skills to Become a Digital Specialist The job market is ever-changing—as the world evolves, the careers and…
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How Do I Know What My Competitors Are Doing?
How Do I Know What My Competitors Are Doing?
This question is one for the ages, and it’s one that businesses have been trying to answer since the day…
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Linear and Programmatic TV are Meant to Go Together
Linear and Programmatic TV are Meant to Go Together
You may or may not (depending on when you were born) remember the days of setting up a ‘black box’…
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Exploring the Cost-Benefits of Using a Digital Media Agency
Exploring the Cost-Benefits of Using a Digital Media Agency
Your business has marketing needs. Digital media is the focus and marketing has so many variables to consider. Considering whether…
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What Kind of Marketing is the Most Cost Effective During an Economic Downturn?
What Kind of Marketing is the Most Cost Effective During an Economic Downturn?
It is automatically assumed that an economic downturn means a marketing slowdown, but the two are not mutually exclusive. In…
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How to Reduce Media Spend Waste & Optimize Your Advertising Spend
How to Reduce Media Spend Waste & Optimize Your Advertising Spend
How to Reduce Media Spend Waste & Optimize Your Advertising Spend When implementing a digital advertising strategy, it’s crucial advertising…
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USIM Explains Programmatic versus Linear Television and What You Need to Know
USIM Explains Programmatic versus Linear Television and What You Need to Know
USIM Explains Programmatic Versus Linear Television and What You Need to Know! Programmatic versus Linear refers to two different methods…
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Influencer Marketing in an Increasingly Remote World
Influencer Marketing in an Increasingly Remote World
Influencer marketing is an impactful way for brands to reach their audience. USIM explains how it works and when to…
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Why First-Party Data is Your Most Important Asset for 2022
Why First-Party Data is Your Most Important Asset for 2022
Data – it’s all around us. It’s argued to have more value  in today’s organizations than cash. However, not all…
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